This blog is brand spankin’ new, but if I’m going to put in the effort for the blog I think it’s a good idea to have goals. I like to have a plan, set a schedule or list out goals for most things that I do. It helps keep me organized, focused and sets a bar for me to try to meet or beat. Just like they used to make me do at my corporate job, I think it’s a good idea to set a bunch of realistic and attainable goals and also some “stretch” goals. So, here are my blog goals for 2017…
What kind of goals should I set?
To be honest, it is very likely there are some things I don’t even know enough about yet and should be setting a goal for, but I’ll just have to set goals for the things I think are worth going for at this point in time. Maybe I’ll even revisit these goals later this year as I get into the blog more.
1. Write 80 Blog Posts before the end of the year
My goal is to post 2-3 times per week with a minimum of 10 per month. Although I will be focusing on quality over quantity. So if I come close but don’t hit this number, I’ll be ok with it. I think this is definitely attainable, even with two kids at home. I will probably have to do most of my writing at night after the kids are in bed. I already have a spreadsheet with blog post ideas I’ve been writing down as I think of them and I will continue to add to the list. Having the topics makes it easier when I do go to sit down and actually write the post.
Writing blog posts also involves some research too depending on the topic and what we’re writing about. The research and writing takes some time, but I’m looking forward to it.
One thing we’ve been discussing is guest posts. Should we offer to/try to guest post on other blogs or websites? I think the answer is yes. It not only helps build a reputation with a wider audience of readers, but also begins to build some goodwill with other bloggers and websites.
Eventually when we get enough traffic, we’ll probably consider accepting/soliciting guest posts on CouchCushionCash.com as well. We’re obviously not there yet, but its on the radar for the future.
2. 10,000 monthly page views
I’m not sure what is even realistic here, but I’m going to shoot for 10,000 page views per month by December 2017. Is that a realistic goal? too high? Some of the income and progress reports I read from other bloggers mention how much traffic they get, but others don’t.
I want to focus on traffic because that means more people are reading my content and (hopefully) gaining some knowledge! I mean that’s the goal, right? You don’t want to hear me comment about cats and balloons, you’re here to see what I have to say about personal finance, getting out of debt, blogging and other cool topics.
3. Get Followers on Social Media
I haven’t even started posting, pinning, tweeting, sharing and all that fun stuff yet. Again, I’m not sure what a realistic goal is, but I’ll take a stab at it. My goal is to have 2,000 Pinterest followers, 1,000 Facebook likes, and 500 Instagram followers and 500 twitter followers. I’m not sure if I’ll actually focus on all of those platforms.
My first focus is going to be on Pinterest because I know posting pinnable pictures from my posts is a good way to get traffic to my blog.
We will also become even more active commenting on the blogs of other bloggers who we read a lot as this may also drive some traffic to our site. What I see most other people do is make their username the name of their blog. We will be very conscious to not come across as “spammy” in any comments we post on other blogs. Like I mentioned above in the blog post section, we want to make friends with and support other bloggers, not piss them off!
This is a tough one. The first question is whether we even should do income reports? Some bloggers do and some don’t. IF we make any money from the blog, we will start posting an income report. Goal here is to cover the costs of the blog and make a little extra on the side. We will also list out any money we make from other side hustles like Uber, selling things on Craigslist or any other random ways we end up making money.
Since our initial goal is to just cover the costs of the blog, I won’t even list a specific goal as a dollar amount. I know we’ll continue to purchase other tools for the blog. By “tools” I mean things like email marketing tools like Aweber or Convertkit which have a monthly cost or one time purchases like CSS Hero which we already bought (its awesome by the way).
Ok, I lied I need to put a number or else the goal will be too vague. We will shoot for $500 per month by December!
I think that’s it for this year. The big focus will be on content. In the future we’ll probably need to learn more about backlinks and other fancy schmancy things to make the blog more reputable, but we can’t do it all at once from the start.
What do you think of our goals? Too optimistic? Not aggressive enough? For those who set goals back at the beginning of 2017, how is your progress so far?